Why Dystopian Fashion Is Trending For 2023

Must read

China Stock Investors Say Worst Yet to Come in Property Crisis

(Bloomberg) -- China’s property sector has yet to see the worst of the crisis that has cast a pall over the nation’s economy and...

Sigilon Therapeutics Scores Eli Lilly Buyout And Skyrockets More Than 400%

Eli Lilly (LLY) said Thursday it will buy its diabetes treatment partner, Sigilon Therapeutics (SGTX), and the biotech stock skyrocketed by triple-digits. ...

37 Jewelry Gifts (Friendship Bracelets Included) For National Best Friends Day

You’ve been through all of life's ups and downs together, spent countless nights sipping countless bottles of wine, and caught up on everything from...

Investors had largely ignored Apple’s valuation problem. Then in a single day they erased $130 billion in market cap.

On August 3rd, Apple released the most highly-anticipated report for the earnings season, viewed as a bellwether for the fortunes of recently raging FAANG...

Take, for example, the Miu Miu spring 2023 show, which opened with wind turbines in the background and featured clothing fit for The Hunger Games, from oversized cargo jackets to nylon raincoats and distressed leather details. Then, there was New York-based designer Elena Velez’s apocalyptic spring 2023 collection, where models adorned in heavy cut-outs, dark hues, and brutalist silhouettes walked through fog. Balmain and Louis Vuitton also jumped on the dystopian commentary for their spring lineups: Balmain’s Olivier Rousteing opted for flame prints to close the show, while Louis Vuitton’s Nicolas Ghesquière put out inflated clothing with oversized zippers that could easily double as emergency gear. 

Photo: Courtesy of Miu Miu.

Miu Miu spring 2023.

Photo: Courtesy of Balmain.

Balmain spring 2023.

It was all the result of heavy anxieties over climate change and societal collapse that have plagued our psyches for years now. Simultaneously, trends like “avant apocalypse” – a TikTok-born term that encompasses the end of the world approach Gen Z has taken on fashion – have infiltrated designer runways, concluding in lineups that look straight out of The Matrix or The Book of Eli

“After everything that people have been through over the last couple years, it’s all about moving into the future of what’s going to happen with a slightly darker feel that is a little bit more rebellious,” says Swasti Sarna, Pinterest Global Director of Insights. According to the platform’s 2023 trend predictions report, searches for “dystopian outfits” have risen by 215% over the past year. 

Simultaneously, the term “dystopian fashion” has grown over 330 million views on TikTok, where creators, like Paris-based creator and secondhand seller on Depop Flamie Love, are sharing their take on the apocalyptic trend. “I think it’s interesting because if we are in the future right now, we should dress accordingly,” they  tell Refinery29. “Personally, I’m having more of an optimistic perspective, more of a utopic future when we are saving the earth.” That includes wearing secondhand clothes exclusively, leading to fits that range from tank top dresses with bold graphic prints to utilitarian puffer sets. “I think the fact that I wear only secondhand clothes is something quite dystopian in a way,” the creator adds. “It’s like in movies or books, when resources are limited or disappearing, people do with what they have.”

Photo: Courtesy of Miu Miu.

Miu Miu spring 2023.

Photo: Courtesy of Louis Vuitton.

Louis Vuitton spring 2023.

This is not the first time that dystopian fashion has become a trend, and for Sarna, it’s actually just another era of the Y2K phenomenon that has taken fashion by storm over the past two years. As digital fashion grows and the metaverse and gaming takes over people’s internet lives, the trend has been transforming people’s personal styles into cyber-ready, sci-fi fits that encompass many of the anxieties and curiosities of the Y2K era (you know, when people thought the world would collapse at midnight in 2000), featuring futuristic sunglasses, bold graphic prints, and streetwear that’s heavily inspired by the digital world. I think this is just an expression of feeling a little bit unsure about the future,” says Sarna. 

But as many of the futuristic predictions start to come true — think: climate change, economic downfalls, AI-powered art — Love says it’s key to dress like the future we feared is already here. “I think people are really realizing now that we are in the future [of] when many dystopian books and films and even fashion houses were creating the future of the 2000s,” says Love. “It’s like they are ready if the apocalypse were to happen tomorrow.”

More articles

Latest article

Why Qualcomm Stock Dropped Today

Shares of Qualcomm (NASDAQ: QCOM) fell 5% on Thursday despite stronger-than-expected quarterly results and solid forward guidance from the semiconductor giant.On Qualcomm's strong start...

CLUTCH Streams Three Songs From Wacken Open Air 2022 Set

Get your fill of riffs today with Clutch's stream the final...

Tesla Keeps Pressure on Rivals Even as Margins Shrink

This copy is for your personal, non-commercial use only. To order presentation-ready copies...

Amazon earnings: Beats estimates on sales, but misses target for cloud

Amazon (AMZN) reported its third quarter earnings on Thursday, beating expectations on net sales and EPS, but missing on its cloud revenue.Amazon shares climbed...